Bronze Paw!
RED JOLBORS is the only Central Asian communications festival, running for over 10 years and serving as a benchmark for the success of agencies and clients in the local market. The festival forms the foundation of the Central Asian creativity and mastery rating. Submissions are judged by an international expert jury consisting of communication and advertising industry professionals from Europe, Russia, and Central Asia who have achieved success in their fields through meticulous work.
In 2021, more than 300 entries were submitted to the festival, with 38 participants receiving awards. The Art Director of Branding Agency «Like Brands» contributed to this year’s festival by winning bronze in the packaging design category. The submitted work was the packaging design for travel locks under the «Tralock» brand. The task for our designer was to create something extraordinary with packaging that manufacturers typically don’t develop. The main idea is simple: travel brings emotions, moments, and vibrant colors to people’s lives. The execution of the design in bright colors fully conveys this idea. All elements are thoughtfully designed in a travel style, and the letter «o» in the logo is shaped like a lock hole.
Furthermore, our packaging design for «Tralock» stood out for its creativity and ability to capture the essence of travel. By integrating travel-related elements and vibrant colors, we created a packaging that not only attracts attention but also connects with the consumer’s sense of adventure. Consequently, this award is a testament to our commitment to innovative design and our ability to deliver packaging solutions that resonate with consumers and stand out in the market.
Moreover, the recognition at RED JOLBORS underscores our dedication to excellence and our expertise in creating compelling packaging designs. As a result, Branding Agency «Like Brands» continues to be a leader in the industry, consistently pushing the boundaries of creativity and delivering outstanding results for our clients.
